All Strategy work
Lloyd’s List Intelligence Maritime Intelligence Marketing McCorkell has partnered on many projects with Lloyd’s List Intelligence, a leading provider of maritime intelligence to 60,000 professionals worldwide. We enhance their marketing efforts by providing actionable Account-Based Marketing (ABM) reports so they can effectively target high-value accounts. Our team has created engaging, multilingual 10-page brochures that clearly …
Jabra Technology for Life’s New Rhythm Jabra has launched two of its flagship true wireless products – the fitness focused Elite 8 Active and the media/communication focused Elite 10. Both true wireless earbuds offer world class audio and call experience. This campaign aimed to inspire and excite individuals on the benefits of owning Jabra earbuds …
Tetra Pak WHERE INNOVATION AND BUSINESS BLOOM. The landscape of an industry is completely changed when innovation mixes with business. New processes, new possibilities and new products are all born out of one idea. Tetra Pak aren’t strangers to being at the forefront of innovation in the food and beverage industry, however, their latest contribution …
NICE ELEVATING CUSTOMER EXPERIENCE The Moon is 384,400 km away from Earth. It’s an unthinkable distance for one person to travel. NICE, with the help of McCorkell, did just that. Bringing the entire Customer Experience industry along with us – from customers and prospects to partners and staff. Spanning 5 Cities, involving over 100 of …
Jabra MEET SAM ‘Can you repeat that?’, ‘Can you hear me?’, ‘I’m sorry, there’s a lot of background noise’. These are the statements that plague business video calls globally and they’re enough to derail the flow of a perfectly good presentation or meeting. To ensure that every word is heard, Jabra introduced its range of …
Datacom THE ABC’s OF CYBER CONFIDENCE As end users continue to work from home and remotely access their cloud data, they become more prone to potential breaches. Considering the future of work, pure empathy needs to be provided around wellness due to the uniqueness of roles. Heading into the tail end of the Covid pandemic, …
Datacom THE POWER OF PLUS The exponential growth of cloud-based applications, as well as the increased reliance on accessing resources – wherever in the world you may be – has forged the need for a more flexible, scalable and less expensive alternative to traditional WAN networks. That solution is SD-WAN. Datacom called on McCorkell to …
Tetra Pak SHAKING UP THE READY-TO-DRINK MARKET According to U.S Dairy, yoghurt can sit out for up to two hours at room temperature before it must be refrigerated. If the temperature climbs above 32 degrees celsius, as it easily does in the APAC region, his time frame is cut in half. A key variable to …
Datacom HUMAN BY DESIGN Inventive by nature and human by design. Cloud X is Datacom’s answer to hybrid-cloud technology. It was a milestone for the New Zealand tech giant’s solution suite, and McCorkell was onboarded to bring this offering to market — a task that involved navigating waters filled with global Silicon Valley based conglomerates. …
NICE A FLYING VISIT TO THE FUTURE OF CX When analysts from Australia’s leading CX consultancy firms placed NICE CXone in leading quadrants during their annual reports on Contact Center as a Service solutions (CCaaS), NICE understood the gravity of the situation. McCorkell supported NICE in continuing this sentiment, by treating 40 of Australia’s leading …