AIG Travel Guard

AIG Travel Guard Brief: The AIG Travel Guard App connects mobile users via GPS to their nearest emergency service when travelling. The task was to breathe life into the AIG Travel Guard App through unique positioning and brand personality. Solution: The McCorkell creative team brought to life a personality that goes hand in hand with …

Motorola Experience is Everything

Motorola Experience is Everything Brief: Develop an integrated cross media campaign, incorporating thought-leadership, demand-generation and lead-generation. Solution: McCorkell planned, developed and deployed a totally integrated online and offline campaign to position Motorola Solutions as the authority on retail technology solutions across ANZ. The focus was to drive end-user engagements and ultimately generate sales appointments. The …

Verizon Website Rebuild

Verizon Website Rebuild A rebuild of the verizonapac.com website to deliver on the growing requirements of Verizon’s APAC marketing. The overall program design allows for detailed user journey mapping, tracking from campaigns run by several agencies through the site to Verizon’s marketing technology platform, Aprimo. The result has been greater flexibility in campaign delivery, improved …

Cybersource Tis the Season Campaign Peak Season Campaign (APAC)

Cybersource Tis the Season Campaign Peak Season Campaign (APAC) Brief: Create awareness about how to optimize online revenue during peak shopping period for eCommerce retailers Solution: Deploy a series of info papers to eCommerce retailers about how to build better online businesses, support with online display and lead generation campaign using Outbrain and Tech Target …