Oracle High Impact Direct Mailer

When creating white papers for C-Suite audiences the most important requirement is getting it in front of them (Execs with hectic schedules). So when Oracle asked McCorkell to produce a content project for Banking’s Platform-Based Future we delivered a physical white paper asset directly to their desks. A premium direct mail pack was created (that was mailable). Inside a sophisticated DM pack revealed a 24pp white paper and personalised letter addressed to the country’s most senior banking executives.